MASS COMMUNICATION

  INTRODUCTION Television as a mass medium of communication has become a very important and most effective medium of communication ever since it invention. It synchronous transmission of audio and visual signal enable it to exert enormous influence on the society there by making it more compelling and enable it to command great respect and …

TELEVISION AS A TOOL FOR NATIONAL INTEGRATION ( A CASE STUDY OF NTA, KADUNA) Read More »

RADIO BROADCASTING IN NIGERIA (FROM THE BEGINNING)  A.M Doki et al (2009:155) noted that broadcasting started in Nigeria in 1932 when British colonial administrators introduced radio broadcasting in Nigeria. The broadcasting was then relayed to Nigerian homes through the Radio distribution Services- RDS, which used rediffusion sets known as “wired wireless” that functioned in the …

THE IMPACT OF MANAGEMENT STYLE OF UNITY RADIO ON REPORTERS AND RADIO PRODUCERS IN THE STATION Read More »

INTRODUCTION  Mass communication is defined as messages directed towards a large group of people using a mass medium. It involves disseminating information to a large, diverse, homogenous/heterogeneous audience. Mass communication is made possible through the help of mass media. That is to say mass media makes mass communication a reality. Mass media includes television, radio, …

THE IMPACT OF NIGERIAN PRESS ON THE CHIOCE OF A POLITICAL CANDIDATE Read More »

The Mass Media remain one of the most potent weapons in influencing time. This is why it has been observed that no event is considered significant if it failed to attract the attention of the media. Denis McQuail (1982) noted that “the media take the particular colouration of the environment they operate.” Media Organization in …

THE INFLUENCE OF AIT COVERAGE ON POST 2011 ELECTION SENTIMENTS AMONG RESIDENTS UYO LGA Read More »

Concept of Television in Nigeria Television broadcasting in Nigeria started with the initiative of the first Western Region Premier, Chief Obafemi Awolowo who on October 31, 1959 launched television broadcasting at Ibadan the headquarters of the region. The western Region Government went into partnership with the Overseas Rediffusion Limited. The western Nigeria Radiovision Service Limited …

THE ROLE OF AFRICA IDEPENDENT TELEVISION IN PROMOTING POPULAR CULTURE AMONG YOUTHS IN KADUNA METROPOLIS Read More »

INTRODUCTION Mass communication is defined as message directed towards a large group people using a mass medium. It involves disseminating information to a large and widely dispersed audience mass communication is made possible through the help of mass media. That is to say mass media makes mass communication a reality mass media include television, radio …

THE ROLE OF TEVISION IN POLITICAL PERSUATION ( A CASE STUDY OF NTA KADUNA) Read More »

ABSTRACT Effective communication in any organization, regardless of its type and size remains critical to the achievement of organizational objectives.  This is more so, when any break communication will result in chaos, misunderstanding and conflict.  Bank PHB, PLC lays great emphasis on both oral and written communication for the successful accomplishment of its goals and …

EFFECTIVE COMMUNICATION: A TOOL FOR ACHIEVING ORGANIZATIONAL OBJECTIVES Read More »

TABLE OF CONTENT Title -       -       -       -       -       -       -       -       -       -       i Declaration-       -       -       -       -       -       -       -       -       ii      Approval -  -       -       -       -       -       -       -       -       -       iii Dedication -       -       -       -       -       -       -       -       -       iv Acknowledgement-     -       -       -       -       -       -       …

COMMUNICATION: THE KEY IN EFFECTIVE PUBLIC RELATIONS Read More »

ABSTRACT This examine the role of mass medial in educational development in Nigeria.  The background centre on the role of mass medial in educational development in Nigeria finding out whether television plays an effective role in formal education. The researcher has attempted to carry out series of analysis and study to confirm that the NTA …

THE ROLE OF MASS MEDIA IN EDUCATIONAL DEVELOPMENT IN NIGERIA Read More »

TABLE OF CONTENT CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY STATEMENT OF THE PROBLEM OBJECTIVES OF THE STUDY RESEARCH QUESTIONS HYPOTHESIS OF THE STUDY SIGNIFICANCE OF THE STUDY SCOPE OF THE STUDY LIMITATIONS OF THE STUDY DEFINITION OF TERMS CHAPTER TWO LITERATURE REVIEW SOURCES OF  LITERATURE REVIEW GOVERNMENT OWNERSHIP AND MEDIA OBJECTIVITY  PROBLEMS FACING GOVERNMENT …

THE IMPACT OF GOVERNMENT OWNERSHIP OF MEDIA HOUSES ON MEDIA OBJECTIVITY: A CASE STUDY OF NTA Read More »